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Coaching LifeAustralia

Solve Your Profiling Dilemma

Perhaps you are an experienced coach or consultant and want to enhance your reputation by using the best coaching tools available, yet at a reasonable cost.

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Lindsay Adams
Coaching Tools Specialist
17 April 2026·3 min read·Originally published September 2017·Edition 13
Lindsay Adams: Solve Your Profiling Dilemma — Understanding What Motivates Clients

SOLVE YOUR PROFILING DILEMMA

Do you want to get the best results for your client, yet sometimes struggle to relate to them even before you begin working with them?

Perhaps you are an experienced coach or consultant and want to enhance your reputation by using the best coaching tools available, yet at a reasonable cost.

Coaches and consultants know that to do the best work with their client, they have to understand them, what motivates them, what holds them back and how to manage them for the best results.

The simplest way to do this is to use a behavioural profile to assess exactly where the client fits before you begin work. The problem with this strategy, however is cost and availability of good profiling tools.

In Australia profiling tools are expensive and difficult to access, or are they? Lindsay Adams, from CoachingTools.com.au has launched a new service aimed directly at the coaching and consulting industry to provide a simple yet powerful range of tools that are available 24x7 online and at affordable prices.

He has a range of profiling tools that will meet the needs of the most discerning coach.

DISC Assessment

The jewel in the crown is the perennial favourite of coaches worldwide, the DISC Assessment plus four other profiles, offering clients previously unheard of low pricing, customisation, flexibility and around the clock customer support.

Other profiles can prove very useful as well and these serve other needs and answer other questions that can be really helpful in understanding your clients.

DISC MotivatorsThe perfect companion to DISC measuring seven universal motivators

Hartman Value ProfileMeasures problem solving skills

Emotional Intelligence

Helps users understand the correlation between the way they apply their EIQ and the outcome of interaction with others

Learning Styles

Identifies individuals best means for learning and retaining new information

To gain access to these tools, a coach simply registers with Coaching Tools and a unique Client Administration Account will be created that enables the coach to access and administer the profiling tools at any time it suits them.

The best part about this new service is that there are no minimum purchase requirements and no fees of any kind to set up the Administration Account and you have the flexibility to pay only for the assessments that you use.

As the founder of the International Coaching Federation (ICF) Chapter in Brisbane twenty years ago, Adams understands coaching and the needs of professional coaches.

In setting up CoachingTools.com.au, he discussed with coaches about what they wanted most when they used a profile. Based on this research he has created the opportunity for coaches to personally brand and customise their profile reports so they look unique to their competitors. They can choose to incorporate unique relevant content - their company logo and their contact information - making the reports truly belong to the coach and their brand.

Coaching Tools is keen to support coaches and empower them to supply the best possible profiling tools to their clients. This new service will enable more coaches to access cutting edge reports personalised for their clients.

About the Author

Lindsay Adams
Lindsay Adams
Coaching Tools Specialist

Lindsay Adams is the founder and CEO of 24x7 Assessments, one of Australia's leading behavioural assessment suppliers. Lindsay has joined forces with some of the world's leading creators of assessment tools and brought them to Australia. He supplies them to coaches and consultants at www.24x7assessments.com.au. As the name suggests, his clients can access their own personally branded user site 24x7. All the assessments he supplies are white label, so clients can put their own branding on their profiles. He can be contacted at lindsay@lindsayadams.com